Tweet to Mahindra MD gets him to shut down fountain

In tune - Anand Mahindra
Rahul Warrier Rahul Warrier folomojo staff

This is why we love social media. While there may be reasons aplenty for negativity and trolling on Twitter, there are also several such ‘happy’ stories that deserve to be talked about. The fact that Twitter is a medium that opens up accessibility to individuals and organizations alike makes the platform a great tool to initiate action. One such ‘action’ was the result of a tweet from Rohit Talwalkar (@rstalwalkar) to the MD of Mahindra, Anand Mahindra (@anandmahindra)

The Mumbai office of Mahindra, Mahindra Towers has a stately fountain operational in it’s premises. Rohit tweeted a picture of the fountain to Anand Mahindra, along with a message stating how an operational fountain was not a good idea at a time when the state was reeling under severe drought conditions. The Mahindra MD, and active user on Twitter responded to Rohit quickly. He pointed out that the fountain used reticulated water, and there was no wastage. However, he also added that it does send out a wrong signal under such conditions, and gracefully agreed to have it shut down. A simple fact that was pointed out, and acted on – a conclusive example of how social media can go a long way in bringing about change in our lives. A common citizen on the streets being able to reach out to the MD of one of the biggest corporates in India. That is what puts the ‘social’ in social media.

Drinking water has been made priority in the state, and all wastage of water is to be curbed. Even the recent celebrations for Holi were free of the usual activities such as the ‘rain dance’.
Civic bodies have been issued directives to keep swimming pools shut till the monsoon commences. The water crisis has also been hitting power plants, affecting their outputs. Water tankers have been pressed into service in severely affected areas. Latur, one of the worst hit areas has apparently being receiving water only once a month. The primary source of water in the area, a dam, has dried up. Additional bore-wells and such are quickly drying up, and the situation quickly deteriorated when people sought to resort to violence at water filling and distribution points. With the mercury still on the rise, and the onset of the monsoons still some time away, several hundred villages in the state are still facing the brunt of the summer with no respite in sight.

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